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India’s love affair with gold moves from jewellery to loans

Jasmine Anand · DistrictNews · 2026-08-19

India’s love affair with gold moves from jewellery to loans

Gold has always been more than just jewellery for Indian families. It is savings, security and sometimes a financial lifeline. But today, there is a new chapter in this long love affair: instead of simply holding on to gold, more Indians are using it to unlock credit. India’s love affair with gold moves from jewellery to loans

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