SECTIONS Sitharaman asks public sector banks; Lifestyle Perks Et Online · DistrictNews · 2026-08-19
Sitharaman asks public sector banks to get ‘cool’ for Gen Z with courses, lifestyle perks
Finance Minister Nirmala Sitharaman wants public sector banks to appear more appealing to young customers. She urged banks to engage directly with youth and understand their banking expectations. A month-long 'Banking for Youth' campaign will launch on October 2 for individuals sixteen and older. Ba... Sitharaman asks public sector banks to get ‘cool’ for Gen Z with courses, lifestyle perks
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