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TechCrunch · Startups · 2026-09-04

Generative AI menus have hit the restaurant business courtesy of models

Generative AI menus have hit the restaurant business courtesy of models trained on a narrow, “pleasing” aesthetic. Sometimes, these illustrations are egregiously fake, like a burrito with cheese so bubbly and melty that it looks more like avant garde art than lunch. It’s almost like an alien trying to make a pizza without understanding its core principles,” Reality Defender CTO Alex Lisle said. While restaurant owners might look to generative AI as a shortcut to sprucing up their menu, customers can viscerally sense that something is wrong with the food.

Why it matters. Why it matters: Generative AI menus have hit the restaurant business courtesy of models trained on a narrow, “pleasing” aesthetic.

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