Variety · Entertainment · 2026-08-19
Hook, An AI-Powered Music Remixing App, Strikes UMG Deal as It Takes Social-Forward Approach to Fan-Created Remixes
In an era where AI music generation has ruptured the music industry, a social-forward music remixing app is aiming to stand out among the rest — with the help of one of the major labels. Hook, an AI-powered app where fans can create minute-long clips that remixes or mashes up a licensed artist’s track to share […] Hook, an AI-powered app where fans can create minute-long licensed remixes, has struck a licensing deal with Universal Music Group. Hook, An AI-Powered Music Remixing App, Strikes UMG Deal as It Takes Social-Forward Approach to Fan-Created Remixes
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