ET Online · ArtificialIntelligence · 2026-08-21
ET WLF 2026: JioStar's Uday Shankar on AI, social media platforms, IPL and power of digital tech
The success of the Indian Premier League (IPL) is closely tied to the broader economics of the media business and its ability to reach audiences at scale, JioStar Vice Chairman Uday Shankar said on Friday, highlighting the financial challenges facing both sports and traditional media.Speaking at the... The success of the Indian Premier League (IPL) is closely tied to the broader economics of the media business and its ability to
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