Brand Icon Image - Latest Brand, Tech And Business · Technology · 2026-08-29
The Headies Begins Road to Toronto, Targets Bigger Global Opportunities for
The Headies has officially commenced activities ahead of its 18th edition in Toronto, Canada, with organisers placing greater emphasis on the business, investment and international opportunities emerging from Africa’s rapidly expanding creative economy. The journey to the prestigious African music awards began with a pre-awards media briefing and reception hosted by the Deputy High Commission of Canada in Lagos. Tagged “The Headies: Road to Toronto,” the event brought together key stakeholders from the entertainment industry, media, business, government and the broader creative sector to examine the growing global influence of African creativity and explore ways of converting that influence into sustainable economic opportunities. Speaking at the event, Ayo Animashaun, Founder and Chief Executive Officer of The Headies, said the awards had evolved beyond simply recognising musical achievements to creating platforms for deeper conversations around Africa’s creative potential.
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