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Apple has increased the price of an Apple TV subscription in the US

Engadget · Technology · 2026-08-28

Apple has increased the price of an Apple TV subscription in the US

Apple has increased the price of an Apple TV subscription in the US. A monthly plan is now $15 per month, up from $13. An annual subscription costs $20 more at $120. An individual subscription to the Apple One bundle, which includes Apple TV, is going up as well. Other Apple One plans are unaffected for now. This is the fourth price increase for Apple TV in as many years.

Why it matters. Why it matters: Apple has increased the price of an Apple TV subscription in the US.

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