The Verge · Technology · 2026-08-17
YouTube is changing how it counts views to give the numbers a boost
YouTube will soon count a view as soon as a video starts to play, lining up with the system used by Instagram, TikTok, and its Shorts videos. The update will go into effect on August 24th, "which means creators will likely see their total view counts increase faster moving forward," the platform says. Instagram and […] Watching one frame of a video will count as a view. YouTube is changing how it counts views to give the numbers a boost
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